Friday 7 January 2011

I forgot...! 1970's vintage way of advertising

I'm sorry followers but I forgot to do posts the past couple of days! I've been at work and that is my excuse so do pardon me! This is a vintage advertising poster showing Herman Miller Summer Picnic, 1971. Herman Miller is known for his innovative furniture designs and we can see this from this poster which instead of representing furniture features a watermelon.
Not only was this a popular advertising campaign back in 1970 but I think this would fit in very well with the 21st century advertising campaigns. I love the simplicity and yet boldness of this poster, with the type being so small however the reader could become confused with what the advertisement is portraying.


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